Inbound Marketing is the new way to market businesses online and can be considered the new SEO. We use content marketing and lead nurturing strategies to take prospects through a powerful and educating sales funnel faster than we ever could before.
In the past we used to buy ads and email lists and hoping they will work to drive new customers. Now people are taking a different approch to how they buy and Inbound Marketing is about being there to answer your ideal customer’s questions using your blog and social media platforms. Using call-to-action buttons and landing pages we are able to provide more value and generate qualified leads who eventually become delighted customers.
In the past we used to buy ads and email lists and hoping they will work to drive new customers. Now people are taking a different approch to how they buy and Inbound Marketing is about being there to answer your ideal customer’s questions using your blog and social media platforms. Using call-to-action buttons and landing pages we are able to provide more value and generate qualified leads who eventually become delighted customers. The graphic represents the four actions in any inbound marketing campaign. Attract strangers, convert visitors, close leads, delight customers who promote you.
Content people care about is the content they will share. With all of the new technology like mobile devices everyone wants instant information. Provide them with the information they want, where they want it and when they need it the most.
When you can be there answering their questions when and where your ideal customers are looking, you will be an instant authority and resource. This becomes marketing people love.